All Meat Co. specializes in the classic Filipino Longganisa, – a mainly garlic, Spanish-inspired sausage, but with their own twists. The grudge / textured look used for the brand’s illustrations and typeface aim to give the brand a traditional feel. The colors used for the packaging are to differentiate between the flavors of the longganisa that also represents the diversity of the Filipino cuisine as these types of meat are inspired by regions across the Philippines.